Jefferson Elementary's Spirit Wear Store — Drop-Shipped to 400 Families in 3 Days
A PTA-run campaign store replaced 15 parent volunteers, 3 evenings of sorting, and a gym full of boxes — and raised $4,100 for the school while doing it.
$18,400
Spirit wear orders
412
Families ordered
$4,100
Fundraising profit
0
Volunteers for fulfillment
The Challenge
Every fall, the Jefferson Elementary PTA ran their annual spirit wear sale. And every fall, it was the same story: paper order forms sent home with kids (and promptly lost in backpacks), volunteers collecting cash at drop-off, a rented table in the gym during conferences, and three full evenings of sorting boxes by homeroom.
PTA President Lisa K. would recruit 15 volunteers for sorting night. By the time orders closed, there were always incomplete forms, items that didn't match what parents thought they ordered, and the inevitable wrong-size t-shirts. Exchanges meant more back-and-forth with the apparel shop and more emails to chase down.
The whole process worked, barely — but it consumed hundreds of volunteer hours and left Lisa dreading the next year before this one was even finished.
The Solution
Jefferson Elementary's apparel partner suggested SpreeShop's campaign store mode. Instead of a permanent store, campaign mode lets schools set a defined ordering window — in this case, two weeks. Once the window closes, no more orders can be placed, and the apparel shop gets a clean batch of everything at once.
The PTA enabled drop-ship at the store level — meaning every order would ship directly to the family's home address, not to the school. They also set a 22% fundraising margin on every item, which SpreeShop tracked automatically.
Setup took about 45 minutes. The link went out in the school newsletter, the Remind app, and a PTA email blast. Within the first three days, over 200 families had ordered.
Our old process took 15 parent volunteers and 3 evenings of sorting. This year, parents ordered online and their package arrived at their door. Our volunteers spent that time on things that actually matter.
Lisa K. — PTA President, Jefferson Elementary School
The Results
$18,400
Total spirit wear sales
412 families
Ordered during the 2-week window
$4,100
Fundraising profit for the PTA
0 volunteers
Needed for order fulfillment
Every order shipped directly to the family's home. The school received no boxes, sorted no items, and handled no distribution. The PTA received a fundraising check based on the 22% margin set in SpreeShop. Total PTA labor for the entire campaign: about 2 hours to set up and promote. Compare that to the previous year's estimated 120+ volunteer-hours.
How Campaign Mode Works
SpreeShop's campaign mode is designed for exactly this use case — a time-boxed sale with clean batch fulfillment.
School Sets Up Campaign Store
The PTA created a branded spirit wear store in SpreeShop with campaign mode — a set 2-week ordering window.
Campaign Window Opens
A link was shared in the school newsletter, email blast, and Remind app. Parents could order from any device, anytime.
Parents Order with Home Shipping
Every parent entered their home address at checkout. Drop-ship was enabled — no central pickup needed.
Campaign Window Closes
After 14 days, ordering automatically closed. The apparel partner received all orders in a single batch export.
Items Shipped Directly to Families
Each order was shipped directly to the family's home. No sorting, no volunteers, no boxes at the school.
Fundraising Check to PTA
SpreeShop calculated the 22% fundraising margin automatically. The apparel partner cut a check to the PTA.
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